Web Site Design & SEO
Simply Dessert's Real-World Website Problem
Simply Desserts had a startup website. It didn’t look professional and wasn’t generating calls or business. The site had no visibility on search engines and couldn’t be updated by the owner. The owner had no way to know her visitor traffic or site performance and she needed to begin to generate business online in addition to her networking and word of mouth marketing. The owner contacted DeCarlo Studios for a free website review to find out how we could help, along with the cost of our solution.
Our Web Design & SEO Solution
Our solution was to create a custom website with great looking photo galleries the owner could update, featuring her awesome cakes and desserts. We also did site SEO to get Simply Desserts found locally for wedding cakes, custom cakes and desserts. We built the site on her GoDaddy account for her complete ownership and control. We provided an easy user guidebook and demonstrated how to update the site. We did search engine optimization for her service area and monitored site page rank for 3 months. We registered the business with search engines and Google Places. We connected review tools, testimonials, blogs, social tools, Facebook and Pinterest to the site.
Our website designers / developers incorporated a multi-level photo gallery system into this web design/development for Simply Desserts, a well-known custom cake and dessert company based in the greater Metro Washington DC area with headquarters in Chantilly, Virginia ( VA ). In addition, our web site designers incorporated on page SEO (search engine optimization) functionality. This site ranks very high with search engines with a 95% visibility rating. The site includes a Joomla content management system for easy client updates, drop down menus, events calendar, slide show galleries and advanced social networking tools.
Our Great Website Design & SEO Results!
The owner now has a professional looking site that she can update and she loves it. The web site drives in more business than she can handle! The new website and SEO took over business marketing, allowing her to quit networking groups. This saves her time to focus on cakes, desserts and happy customers!
Business grows every quarter because of her search engine visibility and professional site. The owner hired four part-time employees and is looking for a larger location to expand operations.
Simply Desserts has a 95% visibility rating in Google, Bing and Yahoo.
They are consistently at the top of searches for their keywords.
“You’ve created a beautiful website along with awesome SEO to help customers find us online. This completely changed my business! I can keep my site updated myself and I’ve cut back on all other marketing because I have plenty of business from the website. We’re growing because we get found online, our site impresses our visitors, then they contact us to create their dream wedding cake or custom dessert for their special occasion.” – Kimberly McDonald, Simply Desserts Website
Your Next Step. Let's Talk!
Learn more about how we can help you get more customers online to grow your business. Get a free website marketing assessment. We will review your:
- Search engine optimization opportunities.
- Landing pages and lead-generation forms.
- Marketing offers.
- Competitor analysis.